With Lost Highway Media, you won't be dealing with chatbots or language barriers; you’ll always have ready access to a real human with the ability to solve your problem quickly and reliably.
Gone are the days of building a quick-and-dirty website, hanging it out on a cheap shared-IP web hosting service, and expecting customers to find you in the vast wilderness of the World Wide Web. Pick the wrong host today, and you'll spend your time wrestling technical issues instead of running and growing your business. Several important factors separate a solid, enterprise-level hosting partner from the shared-IP GoDaddies and HostGators of the world:
Uptime
When your website goes down, you risk losing money and credibility. Customers won't wait—they'll go to a competitor whose site loads. While almost all hosting providers promise 99.9% uptime, few really deliver it. The difference between 99% and 99.9% sounds small until you realize it's nearly 9 hours of downtime per year versus less than one hour. When your livelihood depends on your site being accessible, that gap matters.
Lost Highway Media offers the industry's highest proven uptime, giving our clients constant assurance that their websites are running and performing reliably.
Speed
Visitors abandon slow websites. Google penalizes them. A two or three-second delay in load time can increase bounce rates to 100%! Your host's infrastructure—server quality, content delivery networks, caching capabilities—directly determines how fast your site performs. This isn't about bragging rights. Faster sites sell better, rank higher, and create better user experiences. Your host either enables that or sabotages it.
We provide the dedicated resources to ensure consistent speeds, reliable performance, and the resultant benefits in user satisfaction and search engine optimization (SEO).
Security
One breach can destroy what took years to build. Your host should treat security as seriously as you do, with firewalls, DDoS protection, and regular security updates baked in. SSL certificates should be standard, not an upsell. Automated backups should run without you having to worry about them. When something goes wrong—and eventually it will—you need to know your data can be recovered and your site can be restored quickly.
Our clients transfer and exchange confidential government contracts, medical data, non-disclosure agreements, and other information for which security is paramount. We take that security seriously with measures such as implementing trusted SSL certificates for all hosting accounts and DDoS (Distributed Denial of Service) protection across all servers.
Features
Forget the marketing fluff about "unlimited everything." What matters is whether your host provides the specific tools your site requires: the right database support, adequate storage for your usage, and staging environments for sandboxing and safe testing.
We are capable of hosting the largest, most sophisticated websites efficiently and at scale, providing the full range of features expected from an enterprise-level hosting platform... and more.
Support
Eventually, you'll need help. And that is when you discover what your host's support really means. Are you talking to a real human who knows their stuff, or is it a chatbot reading from a script? Do they respond in minutes or days? Can they solve problems, or do they escalate everything? Good support is about being competent and available when urgency—or even a routine content update—isn't optional.
With Lost Highway Media, you won't be dealing with chatbots or language barriers; you’ll always have ready access to a real human with the ability to solve your problem quickly and reliably.
Customization
Your needs will change, and those changes may require installing specific software, adjusting your server configuration, or integrating tools that weren't needed when you first launched. A restrictive host turns simple requests into impossible battles. You shouldn't need to switch providers just because you want to do something slightly outside the standard "package". The right host gives you worry-free control over your website without forcing you to become a server administrator.
Some websites require specific server configurations and increased capacity limits to run. The shared-IP hosting companies, although capable of meeting these requirements, refuse to do so, offering only their default one-size-fits-all setup. At Lost Highway Media, we provide any customized server setup or configuration you need to run your website. Period.
Cheap hosting always ends up being expensive. You'll pay in downtime, lost customers, hours spent fighting with support, and opportunities you can't pursue because your infrastructure won't allow it. Lost Highway Media doesn't just keep your site online—we take all the technical worries off your shoulders so you can focus on what you do best.
